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As the candle industry continues to grow, it is essential that businesses take advantage of social media platforms. To help entrepreneurs in this field succeed, we have put together some tips on how you can create an effective marketing strategy.
Firstly, make sure your candles are visually appealing by posting high-quality images with descriptive captions. Highlight the unique scents and emotions each candle evokes so potential customers can imagine what they would smell like before purchasing.
It’s important to note that competition within the candle market is fierce; therefore keeping prices low will attract more attention from consumers who may be overwhelmed by other options available online or offline. Additionally, investing in ads and promoting weekly deals through posts will increase visibility among target audiences.
By following these guidelines when starting out as a new business owner looking into selling candles – whether handmade or not- success could come sooner than expected!